To learn how to conduct an internal company analysis

Assignment Description:

Conduct an internal analysis of a company or organization of your choosing.

  • Use all of the tools necessary to conduct a thorough evaluation of the internal environment, in which your chose company or organization operates. 
  • Make sure you emphasize internal concerns:  skills, financial performance, and marketing capabilities in which your firm operates.
    • Identify all the issues pertaining to that internal organizational environment.
    • Identify at least five sources of revenue related to financial performance.
    • Identify any internal marketing needs.
    • Perform an analysis and evaluation of those issues.

The evaluation should be 3-5 pages in length, at least 3 references, and be APA formatted.